QR Codes for Retail
Track Which Products Drive Engagement
Add trackable QR codes to packaging, shelf talkers, and in-store displays. See which SKUs and locations drive the most digital engagement — and update landing pages without reprinting.
The packaging problem
Your packaging is printed. Your campaign page changes. What now?
Retail brands face a recurring conflict: packaging is printed months in advance, but campaign landing pages, recipe ideas, and promotional content change seasonally. Static QR codes mean stale destinations and wasted print runs.
QRPulse dynamic QR codes let you update the destination URL at any time. The printed code on the shelf never changes — only where it points does. And every scan is logged, giving you engagement data no packaging agency can provide.
What you get
Everything retail brands need from QR codes.
Per-SKU analytics
One code per product line or display. See which SKUs drive the most digital engagement — broken down by store, time, and device.
Update landing pages instantly
Swap seasonal campaigns, new video demos, or updated recipes without touching the packaging or running a new print job.
Real-time scan dashboard
See scans the moment they happen — from any store, any shelf, any display — updated live as customers engage.
Store-level location data
Assign one code per store and compare scan rates across your entire retail estate from a single dashboard.
iOS vs Android split
Know your customers' device mix to optimise app store deep-links or ensure landing pages render correctly on both platforms.
Geographic reach
Map where your products are being scanned. Identify unexpected geographic reach or underperforming regions.
Step by step
Add trackable QR codes to your retail estate in 5 steps.
- 1
Create a free QRPulse account
Sign up at qrpulse.co — no credit card. Free plan covers 2 active QR codes. Go Pro for unlimited codes across every SKU, store, and display.
- 2
Create a code per SKU or display
Create a separate QR code for each product line, store location, or display type. Each one tracks independently so you can compare performance across your estate.
- 3
Add to packaging or point-of-sale
Download SVG (for packaging artwork) or PNG. Supply the file to your packaging studio or print supplier. The QR code is production-ready at any size.
- 4
See which products drive engagement
Your dashboard shows which SKUs are scanned most, from which stores, on which devices, and at which times — all in real time.
- 5
Update landing pages without new packaging
Seasonal campaign landing pages, updated recipes, or new video demos can be swapped in instantly. The printed code on the shelf stays the same.
Why retail brands choose QRPulse
Six ways QRPulse connects your shelf to your data.
No new packaging run when links change
Campaign pages, seasonal offers, and product videos change constantly. With QRPulse, update the destination in seconds — the printed packaging is never stale.
Compare engagement across SKUs
Which product line drives the most digital curiosity? One QR code per SKU gives you a direct comparison with no guesswork — just scan data.
A/B test packaging and placement
Two packaging designs? Two shelf positions? Assign a different QR code to each and compare scan rates. Retail A/B testing without a research agency.
Drive loyalty sign-ups from packaging
Link your QR code to a loyalty programme page. Track how many customers follow through from product to sign-up — a conversion funnel that starts on the shelf.
Warranty and registration without paper
Link the packaging QR code to a warranty registration page. Track completion rates by SKU and understand which products generate the most post-purchase engagement.
Compliance and safety data sheets
For regulated products, link to up-to-date safety data sheets or compliance documentation. Update the document without reprinting labels — always legally current.
Simple pricing
Start free. Upgrade when you grow.
Free Forever
For individuals getting started.
- 2 active QR codes
- 50 scans per month
- Full analytics dashboard
- Location, device & OS data
- PNG & SVG download
- Dynamic redirects
Pro
or $20/year — save 17%
For businesses that need unlimited codes and full analytics.
- Unlimited QR codes
- Unlimited scans tracked
- Full analytics dashboard
- CSV data export
- 12-month data retention
- Custom logo & colours
- Priority support
All plans include dynamic redirects. Payments secured by Razorpay.
Frequently asked
Questions, answered
Yes — create one QR code per store and each appears as a separate entry in your dashboard. Compare scan volumes, peak times, and device breakdowns across every location.
Yes. That is the key advantage of dynamic QR codes. Update the URL in QRPulse — every existing printed package now points to the new destination. No new print run required.
Product demo videos, recipe pages, warranty registration, loyalty programme sign-ups, seasonal campaign pages, safety data sheets, reviews and ratings pages — any URL works.
Location is derived from the scanner's IP address, accurate to city level in most cases. Rural areas may be less precise. For store-level attribution, use one QR code per store rather than relying on IP location.
Yes. Create two QR codes — one for packaging version A, one for version B. Compare scan rates to see which creative or placement drives more engagement, with no additional tooling.
No. QR codes don't interfere with barcode scanners used at checkout. They are a separate element scanned by the customer's phone camera, not by point-of-sale equipment.
The free plan includes 2 active QR codes. The Pro plan ($2/month) gives you unlimited active QR codes — suitable for large product catalogues across multiple stores.
Get started
Your shelf just became a data source.
Free forever plan. No credit card. Scan data from your very first customer.